Cable Positive - Public Service Announcements

Cable Positive is joining forces with NY1 News to raise HIV and AIDS awareness through a new campaign called 25 Stories for 25 Years of AIDS. NY1 created 25 public service announcements (PSAs) to share the personal stories of New Yorkers who have joined the fight against HIV and AIDS. In addition, they have also lifted the graphic templates from these powerful PSAs to form easy-to-follow toolkits for cable companies and broadcast affiliates across the country to easily download on this site. Using the graphic templates and toolkits as a guide, local cable companies and broadcast affiliates will now be able to easily produce and assemble their own 25 Stories for 25 Years of AIDS public service announcements (PSAs) that promote the fight against HIV and AIDS.

"We knew we had to share this with other cable companies and broadcast affiliates across the country so that the message could speak to each community and be more personal," said NY1's Creative Services Director, Pat Obermeier. "So we took the campaign and created a simple graphic design that pretty much anyone could use to produce their own PSAs which evolved into the template and toolkit."

“Pat Obermeier, Alex Gonzalez and their colleagues at Time Warner Cable NY1 symbolize the kind of personal and professional commitment which make the cable industry’s fight against HIV/AIDS so effective,” said Steve Villano, President & CEO of Cable Positive. “They put their time, talent and resources to work immediately in NY and have come up with an amazing prototype that can have a great impact on AIDS education and awareness nationwide.”

Below you can view the various PSAs that were produced by NY1 news and will be airing on their station. You can also download the toolkit for your company to create your own and join us in the fight against HIV/ADS.